Follow-Up Sequences

What It Does

Sends a series of personalised follow-up emails to new leads automatically — spaced out over days — so you stay top of mind without lifting a finger.

How It Works

1. Trigger: A new lead is added to your CRM or fills out a form
2. Step 1: An immediate welcome email is sent within minutes
3. Step 2: A second email with helpful resources goes out 2 days later
4. Step 3: A third email with a case study or testimonial follows on day 5
5. Step 4: A final "still interested?" email with a calendar link goes out on day 7
6. Step 5: If the lead replies or books a call at any point, the sequence stops automatically

Why It Matters

80% of sales require 5+ follow-ups, but most salespeople give up after 1–2. Automated sequences ensure consistent follow-up without annoying people who've already responded.

Who Is This For?

• Freelancers and agencies who forget to follow up
• Sales teams that want consistent outreach without manual effort
• Anyone who knows follow-ups work but never gets around to sending them